Is this the best job in the world?

Well, it's certainly been marketed as if it is!

The story, if you haven't heard already, is of Ben Southall who beat 35,000 fellow applicants to become caretaker of Hamilton Island in the Whitsundays, Australia.

See how he managed it (including a self-promotion video) and other details by following this link - Briton Ben Southall wins 'best job in the world' (by Chris Smyth and Sophie Tedmanson of The Times).

You can also find more details of the Best Job in the World competition (marketing/PR campaign here).

2 comments:

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