Shoppers use blogs for bargains - Consumers are starting to use weblogs, or blogs, as guides to what they should and shouldn't buy, finds a survey (BBC News). The main point is that 77 per cent of people believed that regularly up-dated blogs were a useful way to get insights into the products or services they should buy. The survey also suggests that blogs could soon rival other media as sources of trustworthy information about products and services. Perhaps this may be another reason why employers fear work-related blogs so much. Having said that, seven out of ten people in the UK have never heard of a blog. See Blogging v dogging (BBC News)So what's the point of blogging? - Alan Connor explores on behalf of the BBC why people blog for no money and not much of an audience. The previous article helps answer this question.
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